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PRIDE
Blue Raspberry
Seven flavours. Seven sins. No eighth can. Choose carefully.
POISON is a fictional lifestyle brand built around one simple rule: there are seven sins, therefore there are seven flavours.
A compact branded fridge made for one purpose: keeping all seven deadly flavours cold.
Seven cans. One collector card. Collect all seven.
The same seven flavours in a tub. Same poison, different delivery.
Black-on-black streetwear, caps, hoodies and limited editions.
Halloween, Christmas, birthdays and other excuses to dress the seven up without creating an eighth sin.
Seven sins. One brand. Pick your poison.